Convertible box cover and display stand



July 10, 1934. B, DAVIDSON 1,965,794

CONVERTIBLE BOX COVER AND'DISPLAY STAND Filed ma 2, 1951 2 Sheets-Sheet 1 .BRl/CE J. DA has 0/v INVENTOR J y 1934- J. DAVIDSON 1,965,794

CONVERTIBLE BOX COVER AND DISPLAY STAND Filed Ma a 1931 :2 Shets-Sheet 2 I I I (I I I I 1' \35 II\\Z3 2s Q? I l 2e l l I I I l I 23 BRucE .1 DA v/Dso/v IN VENT OR BY I AT NEY latented July 10, 1934 CONVERTIBLE BOX Bruce J. Davidson, Brooklyn, National Biscuit Company,

COVER AND AND DISPLAY N. Y., assignor to New York, N. Y.,

a corporation of New Jersey Appiication May 2,

6 Claims.

This invention relates to boxes and particularly to boxes designed and adapted for containing merchandise and exhibiting or displaying the same.

The object of the invention is to provide a box having a cover which is constructed and arranged to form a rest for the body portion of the box in which the goods are contained, on which the body portion of the box may be supported in inclined position so as to exhibit or display the goods contained therein to advantage.

Another object is to provide a box cover that will serve as a closure for the box until the goods are received by the merchant, and is provided with score lines or marks along which it can be cut and folded to form an easel or display stand to support the open box in position to display its contents.

Another object of the invention is to provide a display stand made from a single piece of sheet material wherein the body of the material forms the base of the stand and the support or rest, on which the goods are held in display position, is cut from the same piece of material and bent upward into shape to form the rest.

A further object of the invention is to obviate the use of a cumbersome and costly rack as a medium of display, and yet avoid the usual intricate, bulky, or complicated type of support of the kind ordinarily embodied in or on the container of the merchandise to be displayed.

To this end a box of my invention comprises the various features, combinations of features and details of construction hereinafter described and claimed.

In the accompanying drawings in which my invention and its novel features are fully illustrated, Fig. I is a perspective view of the cover set-up in easel position to receive the box it is intended to support. Fig. II is a plan view of the blank from which the cover is formed. Fig. III is a sectional view of the cover taken on the line III-III of Fig. I, showing how a box is supported in display position.

Fig. IV is a perspective view oi a modification of my invention showing another form in which it may be constructed. Fig. V is a plan view of the blank from which Fig. IV is made, and Fig. VI is a sectional view taken on the line VI-VI of Fig. IV.

Referring to the blank from which my drawings, Fig. II shows a improved cover is formed. The top or flat part 7 of the cover has side flaps 8 which are bent down along score lines 9 and secured (as by stapling or gluing) to form the side 1931, Serial No. 534,576

flanges of the cover, in the usual manner. The top is provided with a series of score lines or cuts 10, 1O; 11, a tongue having 11, 12 which outli' transverse score lines 14, 15 on me three sides of which it can be bent to form a triangular rest 16 (Figs. I and III) to support the body of the box 17 in display position. The the tongue into three the three sides or" the triangular In practice the blank form of F flanges 8 secured as shown cover for the box 1'! score lines 14, 15 divide panels 18, 19, 20 which form rest 16. ig. II has its side in Fig. I to form a in which merchandise, as

crackers, cakes, or cookies, are sold to the merchant. The cover has by the lines l0, 11, 12, 14 and 12 being score through the material, while the are preferably score lines which p and 15,

the rest 16 outlined on it the lines 10, 11,

lines, or they may be out partly lines 14 and 15 rovide weakened or hinged parts on which the panels 18, 19 and 20 may be bent into rest forming position.

When the merchant receives the box of merchandise, either he or will remove the cover, and suitable instrument, so that the tongue is along the score line with left attache the salesman delivering it a knife or other out along the lines 10, 11, 12

d or hinged only 9. The panel 18 is then bent up on the line 9, and the panels 19 and 20 bent down along the lines 14 and 15, so that the three a triangular rest (Fig. III) with the rear edge of tne panel 20 tucked in against the under side of the panel 18 adjacent to the upturned flange 8 which forms an abutment for the free end of the tongue. It will b e noted that the score lines 10, 10 converge toward the rear flange 8, so that the panel 20 at the score line 9. This gives for the edge of panel 20 and holds in place when After the rest is turned upside down on is wider than the opening a firm bearing the rest securely the box is supported thereon.

bent into position,

the counter or the cover is table, and

the open box 17 placed thereon as shown in Fig. III, with the bottom of the box supported on the rest 16 and the front side engaging the flange 8 which serves as a stop to limit forward movement of the box. When the cover may be thrown away,

the box is empty,

or another similar both it and box may be supported on the old cover.

In the modified form shown in the cover blank has a top 21 and are bent on score lines 23 Figs. I to III. A

Figs. IV to VI, flanges 22 which the same as shown in tongue 24 is outlined on the cover by score lines or cuts 25, 26, and about midway of its length has a into two panels 28, 29. abutments 30, 31 are outlined on transverse score 27 dividing it Two small tongues or the cover on op- I While the lines, used on the cover as it comes to the merchant to outline the tongues and abutments, have been referred to as cuts or score lines, it will be understood that these are but examples showing how the shape of the rest may be indicated, and their principal function is to guide the merchant in forming the display stand from the cover. The entire design may be formed by printing on the cover, or it may be formed by a claims to any one style of marking, but the terms are to be considered generic of all.

While I have described two forms in which my which one end of the tongue may engage when in rest forming position.

2. As an article of manufacture, a display stand formed from sheet material and having a front 7 stop, a triangular rest formed from a tongue out 8 from the material and attached at one end, the

3. As an article of manufacture, a box cover support forming position.

4. A display stand having a flat base, a tongue out from the base but attached thereto at one end, the tongue being narrowest at its attached end, and being bent upward at its attached end '100 and downward intermediate its ends to form a triangular support above the base, an abutment cut from the base and bent upward along one edge, the wide end of the tongue engaging under the abutment and bearing on the base when the tongue is bent to form a support.

5. A box cover having side flanges, a tongue outlined on the cover with one end adjacent one score lines to form a triangular rest with the wide 6. A display stand having a fiat base, a tongue out from the base but attached thereto at one end, the tongue being narrowest and bent upend and bridging the opening formed by cutting the tongue from the base.

BRUCE J. DAVIDSON. 

